For the launch of the new vivo V40 phone series, we were tasked with creating an exclusive PR launch event under the concept 'crafted for your moments'. The V40’s impressive lenses, developed in collaboration with Zeiss, were central to the event's theme.
Beyond the traditional keynote and product display, the event featured an exclusive portrait gallery and interactive sessions where attendees could engage with the experts behind the product, creating an immersive experience that celebrated the V40’s innovation and craftsmanship. ​
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Role: Lead creative